A once-beloved social media influencer’s sudden fall from grace leaves fans questioning the authenticity of online personas and the consequences of deceit.
Song Ji-A, a Korean influencer known online as Freezia, was one of the most prominent stars in South Korea, thanks to her appearance on Netflix’s popular dating show, Single’s Inferno. Her bold personality, fashionable wardrobe, and seemingly luxurious lifestyle captivated the hearts of millions of viewers. However, her fall from grace has been swift, as it was discovered that she fabricated her lavish lifestyle to win over fans on social media.
Freezia’s downfall began when it was revealed that the “luxury” items she showcased on her social media pages were actually counterfeits. Her fans were shocked to learn that she wore fake designer clothes on Single’s Inferno and even promoted knock-off products in sponsored Instagram and YouTube fashion haul videos.
For instance, in a sponsored ad for Dior’s Miss Dior perfume, Freezia flaunted a counterfeit Dior handbag. While social media influencers are known for stretching the truth to appear larger than life, Freezia’s deceit struck a particular chord with her fans. They felt betrayed because her entire image was built around her supposed wealth and privilege.
One Korean fan wrote, “At this rate, she needs to just delete her Instagram account. Why did she lie about being a golden spoon celeb… all that arrogant sass about beating anyone on Single’s Inferno. With what? With your luxury brands?”
Other fans expressed their anger at Freezia’s dishonesty. “These influencers get paid thousands for these brand ads. She basically committed fraud by showcasing a fake Dior bag on a Dior ad,” one person pointed out.
Another commented, “It’s a problem that she lied to raise her views and earn financial gain from said lies. That’s a scam, isn’t it? It’d make no sense for viewers to stay calm when they were played by her lies.”
One former fan expressed disappointment, saying, “It’s embarrassing because why not be honest? It seems like she is embarrassed about her upbringing. She could’ve made videos about affordable good dupes, but she didn’t, which says something about her too.”
Furthermore, Freezia has also come under fire for her perceived pro-Chinese sentiment. In a video on a Chinese channel, she referred to South Korea’s national dish kimchi as “pao cai,” a Chinese term for pickled vegetables.
Outraged, one Korean fan responded, “Kimchi is pao cai? Are you kidding me? Just go to China already.”
Source: AWM
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